Salesforce Marketing Cloud Account Engagement Specialist
- Product Code: tvb-450
- Exam Questions: 147
- Vendor: salesforce
$9.99
$12.99- Updated At: Nov 14, 2024
Salesforce Marketing Cloud Account Engagement Specialist
Demonstrate your expertise in designing, launching, and managing Account Engagement programs on the Salesforce Marketing Cloud platform.
Focus
The Salesforce Marketing Cloud Account Engagement Specialist certification focuses on Account Engagement, Salesforce Marketing Cloud
Exam Duration
The Salesforce Marketing Cloud Account Engagement Specialist exam duration is 135 minutes
Num of Question
The exam contains a total of 60
Exam Fee
The exam fee is $145.
Exam Validity
The CCRN-Pediatric certification is valid for 3 years.
Prior Certification
- None
Exam Format
The Salesforce Marketing Cloud Account Engagement Specialist exam is a Multiple-choice, multiple-select, and hands-on-exercise questions
Passing Conditions
To pass Salesforce Marketing Cloud Account Engagement Specialist exam, applicants must achieve a minimum score of Pass the exam with a score of 68%
Who Should Take
Professionals who design, implement, and manage Account Engagement programs on the Salesforce Marketing Cloud platform.
- Account Engagement Specialist
- Marketing Cloud Administrator
- Customer Success Manager
- Salesforce Consultant
Prerequisites
1-2 years of experience in marketing automation, customer engagement, or related field
Or can substitute with certifications:
- Admin certificate in Marketing Cloud
- Admin certificate in Trailhead
Certification Process
- Register for the certification exam through the Salesforce website
- Prepare for the exam by studying the Account Engagement course materials and Trailhead
- Schedule the exam with a proctored testing partner
- Pass the exam
- Maintain certification by completing continuous learning requirements
Domains with Weights
- Program Design and Setup (33%): Demonstrate knowledge of Account Engagement architecture, program design, and setup best practices
- Data and Segmentation (21%): Demonstrate knowledge of data management, segmentation, and profiling on the Account Engagement platform
- Email and Mobile Marketing (16%): Demonstrate knowledge of email and mobile marketing capabilities and best practices on the Account Engagement platform
- Survey and Forms (8%): Demonstrate knowledge of survey and form capabilities and best practices on the Account Engagement platform
- Integration and Administration (22%): Demonstrate knowledge of integration with other Salesforce applications, security, and administration best practices on the Account Engagement platform
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