Salesforce Certified Marketing Cloud Administrator

Salesforce Certified Marketing Cloud Administrator

The Salesforce Certified Marketing Cloud Administrator certification validates your skills and knowledge in managing and configuring Marketing Cloud applications.

Focus

The Salesforce Certified Marketing Cloud Administrator certification focuses on Salesforce Marketing Cloud, Data Management, Campaign Management, Real-Time Analytics, and Integration

Exam Duration

The Salesforce Certified Marketing Cloud Administrator exam duration is 1 Hour

Num of Question

The exam contains a total of 60 Question

Exam Fee

The exam fee is 300.

Exam Validity

The CCRN-Pediatric certification is valid for 2 Years.

Prior Certification

• Experience in using Salesforce Marketing Cloud

Exam Format

The Salesforce Certified Marketing Cloud Administrator exam is a Multiple Choice, Multiple Select, and Matching questions

Passing Conditions

To pass Salesforce Certified Marketing Cloud Administrator exam, applicants must achieve a minimum score of Passing score of 70%

Who Should Take

Admins, users, and consultants who implement and manage Salesforce Marketing Cloud for their organization

• Marketing Cloud Administrator
• Marketing Manager

Prerequisites

3-6 months of experience with Salesforce Marketing Cloud or 1-2 courses in the Salesforce Marketing Cloud Trailmix

Or can substitute with certifications:

• Salesforce Certified Platform Developer II
• Salesforce Certified Marketing Cloud Consultant

Certification Process

• Step 1: Meet the prerequisites and register for the exam
• Step 2: Prepare for the exam using study resources and practice exams
• Step 3: Take the exam and achieve a passing score of 70%
• Step 4: Maintain your certification by completing continuing education requirements

Domains with Weights

• Setup and Configuration (25%): Configure core components of Marketing Cloud including Audience Builder, Contact Builder, and Data Management Cloud
• Data and Segmentation (20%): Manage customer data, segments, and data products in Marketing Cloud
• Campaign Management (20%): Create and manage direct mail, email, and mobile campaigns in Marketing Cloud
• Real-Time Analytics and Reporting (15%): Use Real-Time Analytics in Marketing Cloud to measure campaign performance and audience engagement
• Integration and Security (20%): Integrate Marketing Cloud with other Salesforce products, such as Salesforce CRM and Pardot, and manage user access and security