Google AdWords Advertising Fundamentals
- Product Code: google adword advertising fundamentals
- Exam Questions: 116
- Vendor: google
$9.99
$12.99- Updated At: Nov 14, 2024
Google AdWords Advertising Fundamentals
This certification is designed for individuals who want to demonstrate their ability to successfully manage Google Ads campaigns.
Focus
The Google AdWords Advertising Fundamentals certification focuses on Google Ads platform
Exam Duration
The Google AdWords Advertising Fundamentals exam duration is 90 minutes
Num of Question
The exam contains a total of 100
Exam Fee
The exam fee is $9 (free for Google Partners).
Exam Validity
The CCRN-Pediatric certification is valid for 2 years.
Prior Certification
- N/A
Exam Format
The Google AdWords Advertising Fundamentals exam is a Multiple-choice and multiple-select questions
Passing Conditions
To pass Google AdWords Advertising Fundamentals exam, applicants must achieve a minimum score of Pass with a minimum of 80% on the exam
Who Should Take
Marketing and advertising professionals, Google partners, and individuals looking to learn about Google Ads.
- Advertising Specialist
- Digital Marketing Specialist
- Google Partner
Prerequisites
3-6 months of experience with Google Ads is recommended
Or can substitute with certifications:
- Google Ads Fundamentals course completion
- Google Ads basic HTML and CSS skills
Certification Process
- Register for the exam on the Google website or through a Google Partner agency
- Pass the exam with a minimum score of 80%
- Receive certification after passing the exam
Domains with Weights
- Campaign Setup and Management (29%): Create and manage Google Ads campaigns, ad groups, ads, and targeting options.
- Bidding and Budgeting (15%): Understand bidding strategies and budgeting options to optimize Google Ads campaigns.
- Ad Platforms (16%): Understand the different ad platforms within Google Ads, including Search, Display, and YouTube.
- Conversion Tracking and Measurement (16%): Set up and track conversions, analyze data, and use insights to optimize Google Ads campaigns.
- Account Setup and Management (8%): Set up and manage Google Ads accounts, including billing, permissions, and access.
- Targeting Options (8%): Understand the different targeting options available in Google Ads, including demographics, interests, and behaviors.
- Additional Resources (4%): Use additional resources to optimize Google Ads campaigns, such as Google Ads tools and support.
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